IP strategy and procedural needs
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EPISODE 5
with Dr. Robert Fichter, Managing Director at Dennemeyer & Associates, and Tobias Diebold, Chief Commercial Officer at the Dennemeyer Group (CEO since July 1, 2022)
IP can be a powerful tool for organizations of every kind, but only if managed correctly. A solid IP strategy should be aligned with business objectives and tailored to a company's specific needs, but does IP inform commercial concerns, or is it the other way around? Tune in to find out the answer to this question and much, much more!
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